Just when you thought our onslaught of Parfait love was over, we’ve got a first-glimpse look at their up-and-coming Autumn Winter range for 2015! Our creative adaption of the look and feel of the Parfait by Affinitas campaign imagery continued and evolved into AW15. The hair was amped up and the makeup was a little darker, but the same grown-up and seductive feel was carried through into the next season. We wanted to make sure that the brand stood out from the noise and made a statement with this sultry attitude which is seriously lacking in the full bust lingerie world.
Last month I was lucky enough to be invited to one of the hottest UK lingerie events: The Cosmopolitan Lingerie Show. This was the first year I’d ever been to the event, and after keenly following blog posts and social media after the event for quite a few years now, it was amazing to be there and wrapped up in this super-glam celebration of lingerie.
I’ve been of the opinion, until now, that Pour Moi were the best thing since sliced bread, and without doubt my favourite inexpensive full cup lingerie brand. I wouldn’t say that this isn’t completely the case, but my love has been dinted by the Promise – it simply didn’t, ahem, live up to the ‘promise’ of other Pour Moi bras I’ve tried.
Pure London is an entirely different show to the larger (as far as lingerie goes!) behemoth that is Moda, but the smaller, intimate feel gives it an a more intimate and independents-focussed vibe. As far as full bust brands go there weren’t many, so we spent some good quality time with some old favourites as well as being introduced to some new ones!
Since Becky very sadly had to go see her favourite band of all time and missed out on the last Moda show, she’d not seem these collections ‘in the flesh’, so she was particularly keen to go along to Eveden’s press event for their Spring/Summer 2013 collections for their brands Freya, Fantasie, Elomi and Huit.
It’s the post you’ve all be waiting for, and one of my favourites to do (such a shame it only comes around twice a year, sob sob). As always I’ve been on the look out for exciting new releases from brands we know and love as well as new, fresh faces, as well as key shades, themes and shapes that we’ll all get to enjoy come the beginning of next year. So what does Spring/Summer 2013 have to offer us? Let’s have a look-see: