Last week I planned a press-day filled day in London with some gorgeous bloggers, and I was beyond – BEYOND – excited to hear that (just by accident) DITA VON TEESE herself was making an appearance to mark the launch of her new lingerie range ‘Von Follies’ in Debenhams in Oxford Street that very day.
It’s fairly well documented on this blog that I’m pretty obsessed with lingerie (duh!). But it’s not all about pretty bows and eyelash lace – it’s so much more than that. I’m 100% in the ‘the perfect bra can change your life’ camp, and I’ll unashamedly and unapologetically chat all day long (or for two whole years to the interweb to anyone willing to read) about it. One of the founding posts which helped chisel and shape this blog into what it is today was my High Street Fitting Challenge. Written on the 18th October, 2010, it’s to this day one of my most popular and talked about blog posts. And here’s why I think that is. Most women in the UK – and across the World for that matter – hear about how important it is to go get fitted into your bras. We hear, probably every time we enter Marks & Spencer for our weekly dose of Percy Pigs, that ‘80% of women are wearing the wrong sized bra’. But what about those of us who are ‘getting fitted’ but still not completely happy with how their lingerie fits and feels?
Top high-street department store Debenhams have had a sudden influx of 28 bands on their website. The chain have also started stocking Invest In Your Chest favourites Curvy Kate. This is fantastic news as the brand will hopefully become more of a household name and will eventually be available in more ‘bricks and mortar’ locations. The site stocks the Lottie, the Portia and the Emily which are some of CK’s more ‘safe’ styles, however Debenhams will surely open the floodgates for Curvy Kate fans to explore what else there is on offer. Even so it’s really brightened up my frosty winter morning to see so many bras for sale in my size, and crucially – companies recognising the need for them. Other brands being featured include the brilliant Freya, Panache and Cleo by Panache… including Cleo’s fantastic LONG-LINE bra in a 28 band! Unheard of! This is a huge and vital step towards smaller back sizes being made more ‘mainstream’; so how about moving this into the stores soon? pretty please?
Sizing Discrepancies: The tale of a girl who doesn’t know what size she is. Sizing discrepancies between brands, or even between ranges within a single brand, can leave you feeling confused and make the bra trying-and-buying process almost hellish. With the sub-32 band and D+ market well established on the net with outlets such as Brastop and Leia Lingerie, things can get even more daunting with the thought of having to buy several bras simply to send some, if not all, of them back because they’re the wrong size. So, as a girl who has no idea what her actual size is (I thought I was a 32F until about 6 months ago when I got measured properly in Bravissimo- I now own and wear 28/30 F/FF/G and in some brands could easily go up to a GG/H), I’d like to show you that you’re not alone when it comes to utter sizing confusion, and hopefully shed some light on how various brands tend to fit in relation to your ‘true size’ (if, unlike me, you actually know what it is!).