#LFW Catwalk Edit

chelsea old town hall

On Tuesday I was invited along to the Old Town Hall in Chelsea for Calico PR’s Catwalk Edit, where they showcased the brands they represent’s latest collections and gave both brands, press and PRs a chance to network and introduce themselves. I had a thoroughly enjoyable day, enjoyed seeing some old faces and some new, but best of all made some pretty exciting brand discoveries for both regular and fuller cup.

Lepel Iris Full Cup: Bra Review

It’s not very often that you see Lepel bra reviews. In fact, I don’t think there’s ever been one on Invest In Your Chest before and a quick Google search will reveal just how under-represented they are as a brand within the lingerie blogging world. So why not more Lepel coverage? Well, for me they’re a brand which don’t often put themselves out there. They don’t really shout about themselves too loudly and their designs often have a very safe look to them.

Pour Moi Amour Long Line Strapless: Bra Review

It’s not that often that I find a bra in my size that I find really sexy. I’m not actually that huge a fan of overly sexy lingerie and will rarely go out of my way to buy any, let alone wear any. I’m much more of a cute, pretty, glamourous, fun lingerie kind of girl (and not all at the same time). For this reason it’s pretty unusual for me to pick something up that’s both bright red and lacy, but when I saw Pour Moi’s Amour Longline in my local independent lingerie boutique, I couldn’t resist.

Cleo Lily Balconette: Bra Review

Cleo are, for me, a pretty failsafe brand and I tend to find that most of their items fit me pretty well (with quite a few achieving pretty impressive scores in their reviews!). It wasn’t until Cleo’s Meg got a pretty lacklustre 7/10 that I started to doubt in Cleo’s flawlessness. I was especially disappointed as the Meg style became the base for many beautiful colourways – often some of my favourite styles from each Cleo collection.

Elle MacPherson Intimates ‘Dentelle’: Bra Review

Elle Macpherson’s lingerie line has always been on my list of brands to try. Whilst a lot of the items are exceedingly grown up for the likes of me, sometimes we all need a good basic, ‘grown up’ set in our lingerie drawers. Am I right? Well, in the Elle Macpherson Intimates Dentelle Pink Dogwood Underwire Bra, I thought I’d found my perfect set. It’s a bright, crisp white in stunning soft lace material, with a subtle injection of colour with the baby pink ribbon.

Triumph #MagicWire Press Launch

Yesterday I was lucky enough to be invited to attend the press preview of Triumph Lingerie’s latest innovation: the Magic Wire. Here at Invest In Your Chest we love a bit of lingerie fashion and a cute print, but what we love even more is bra technology and innovation. We get very excited about new designs and inventions created by clever lingerie brand design teams with the intention of making the bra-wearing experience that much more enjoyable. So, what’s it all about?

Boux Avenue Alarna: Bra Review

boux-avenue-alarna-balconette-bra-black

Boux Avenue and I have never really got along. It’s true, I’ve written previously about their questionable in-store fitting service and previous reviews have had low scores. In fact, whilst I’ve made a few recommendations to friends about trying their bras for size, I’ve near enough avoided entering a Boux Avenue store since my last blog post in 2012. It wasn’t until a recent trip to Bristol when I spotted a super-cute fluoro orange bikini caught my eye the week before my holiday that I popped in.

IIYC & Triumph Bra Club Now Fully Booked! #triumphbraclub

Triumph Amourette, Maison Triumph

I just wanted to write a quick post to update you guys on the IIYC & Triumph Bra Club meet and greet event I’ve been planning with Triumph International on Monday the 9th of June, and I’m stunned to announce that this event in now fully booked. I truly wasn’t expecting for there to be such an amazing response to this, and it’s incredible to have your love and support. I’m so thrilled and excited to meet you all in 12 days’ time.

Panache Jasmine: Bra Review

The Panache Jasmine has been in my collection for quite some time now (hence why I’m showing off my beautiful oriental print version circa Autumn/Winter 2012!), but they re-release and re-release this style season after season, always in pretty prints and standout shades and it never fails to catch my attention.