It might still be too cold to be thinking about florals and bra straps on show, but the world of lingerie waits for no one; my 300 denier tights are still going strong, but Spring/Summer collections are just around the corner. Who cares about Christmas, it’s the most wonderful time of the year. Continue reading “IIYC x Parfait by Affinitas Spring: Our Creative Collaboration”
Just imagine; it’s 6am, and you’re waking up on a freezing December morning – you can see your own breath in the room and the thought of leaving your duvet seems about as appealing as swimming with piranhas. Continue reading “Behind the Scenes at The IIYC Parfait by Affinitas Shoot”
Last month I was lucky enough to be invited to one of the hottest UK lingerie events: The Cosmopolitan Lingerie Show.
This was the first year I’d ever been to the event, and after keenly following blog posts and social media after the event for quite a few years now, it was amazing to be there and wrapped up in this super-glam celebration of lingerie. Continue reading “Lingerie in the FROW: The Cosmo Lingerie Show”
On Tuesday I was invited along to the Old Town Hall in Chelsea for Calico PR’s Catwalk Edit, where they showcased the brands they represent’s latest collections and gave both brands, press and PRs a chance to network and introduce themselves.
I had a thoroughly enjoyable day, enjoyed seeing some old faces and some new, but best of all made some pretty exciting brand discoveries for both regular and fuller cup. Continue reading “#LFW Catwalk Edit”
Yesterday I was lucky enough to be invited to attend the press preview of Triumph Lingerie’s latest innovation: the Magic Wire.
Here at Invest In Your Chest we love a bit of lingerie fashion and a cute print, but what we love even more is bra technology and innovation. Continue reading “Triumph #MagicWire Press Launch”
It’s pretty safe to say, that it’s not that often that Becky and I get REALLY excited about the launch of a new lingerie brand. It goes without saying (you only need to pop over to Becky’s Twitter page for about five seconds to prove it), we’re really rather excited about All Undone. Think all-Christmasses-at-once excited. Continue reading “All Undone Launch Party”
Again, since their awesome YouTube video (anyone seeing a theme lately of these sneak preview videos popping up everywhere?!), this Autumn/Winter collection has gotten Becky and I rather excited. Plus, can I just take a moment to stress the excitement at the thought of a babydoll up to a K cup!? Continue reading “Curvy Kate AW13 Preview at Moda Exhibition”
Star in a Bra is a competition that I’ve followed since the beginning – I remember back when Lauren Colfer and Laura Butler stormed their year’s competitions and showed us all how it was done. I’ve been everything from a spectating fellow Curvy Kate fan, to a rejected entrant, to a top 30 finalist to a judge. So I think it’s safe to say I’ve seen the competition from every possible angle. Continue reading “The Four Sides of Star in a Bra”
If you follow me on Twitter you’ll have seen me climbing the walls in preparation of Victoria’s Secret’s flagship store opening in London this week. I’ve been hugely curious about the US lingerie giant for countless years now and having never visited the US myself before I was desperate to see what all the fuss was about. Continue reading “Victoria’s Secret Open London Flagship Store”
It’s the post you’ve all be waiting for, and one of my favourites to do (such a shame it only comes around twice a year, sob sob). As always I’ve been on the look out for exciting new releases from brands we know and love as well as new, fresh faces, as well as key shades, themes and shapes that we’ll all get to enjoy come the beginning of next year.
So what does Spring/Summer 2013 have to offer us? Let’s have a look-see: Continue reading “Moda Trend Report: Spring/Summer 2013”